Ferguson releases consumer study exploring the pandemic's effect on home updates

Read key findings from a Summer 2021 consumer poll

Recently, Ferguson Bath, Kitchen & Lighting Gallery asked consumers to share their views to better understand how the pandemic impacted trends in home renovation. Key findings include:

  • The living room became the focal point of the home during the pandemic, especially as more people who worked from home set up their workstations there.
  • Home workstations are becoming multifunctional, and many Americans have been sprucing up their workspaces. Sixty-two percent updated their lighting (including 28% who did so for functionality and 22% to look better on video calls). Some have set up coffeemakers or refrigerators in their office/at homework area.
  • Americans would be interested in smart home products that make their lives easier and more convenient. Touchless faucets are a prime example.
  • Speaking of comfort, Americans are showing some interest in bidets, primarily due to sustainability, hygiene, and health benefits.

Download the full study to review all the survey results. Only statistically significant breakouts for age and gender are included with the findings.

Consumer views exploring the pandemics effect on home updates 2021

PDF 4.8 MB

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For accredited media working on a story about Ferguson, please get in touch with a member of the Ferguson PR team for an interview, photo requests, and other editorial opportunities. For any other questions, please visit our Contact Us page.

Peggy Hall Williams
Sr. Public Relations Manager, Ferguson
Christine Dwyer
Senior Director of Communications and Public Relations, Ferguson